As you dive into the digital marketing sea, you might hear about the term “landing page”, but what is a landing page? In digital marketing, a landing page is a…
What is a Landing Page? Why is it Important?
CRM Vs. CDP: What’s the Difference?
If you’re into marketing, data is really important to have a better understanding of your customers. For that purpose, we need a tool to collect and manage customer’s data. So…
What is a Link Shortener?
It’s something that we get quite asked a lot that, what is a link shortener? The answer could be simply that, it’s a tool that converts your long URL into…
What is a Link Tracker
So What is a link tracker? It is software to track particular links that you want to, it shows the number of clicks that you’re receiving on that link. Simply,…
What is an Email Tracker?
In the post, we will guide you about the importance of an email tracker. But firstly, we should know about What is an Email Tracker. How many times you have…
What is CRM or Customer Relationship Management?
CRM or Customer Relationship Management is a combination of business strategy, process, and software that helps to build a strong relationship between companies and their customers. Also, we can simply…
What is CDP or Customer Data Platform?
We all know that modern marketing is based on data. If you have spent some time learning about marketing then you probably heard about CDP (Customer Data Platform). Let’s learn…
What is Customer Segmentation Strategy
You probably heard the term Customer Segmentation. But what is a customer segmentation strategy? Well, Iron Funnel is here to help you! It is is a strategy to divide customers…
What is a Sales Funnel Marketing Strategy?
If you spent any time learning about marketing analytics, you probably came across the term Funnel Marketing. If you aren’t sure about What is a Sales Funnel Marketing Strategy, then…