You’ve learned about the top-of-the-funnel and middle-of-the-funnel which engaged and informed your prospects. Your next step is to convert them into clients. You attract potential customers and manage in getting…
CRM Vs. CDP: What’s the Difference?
If you’re into marketing, data is really important to have a better understanding of your customers. For that purpose, we need a tool to collect and manage customer’s data. So…
What is an Email Tracker?
In the post, we will guide you about the importance of an email tracker. But firstly, we should know about What is an Email Tracker. How many times you have…
What is CRM or Customer Relationship Management?
CRM or Customer Relationship Management is a combination of business strategy, process, and software that helps to build a strong relationship between companies and their customers. Also, we can simply…
What is CDP or Customer Data Platform?
We all know that modern marketing is based on data. If you have spent some time learning about marketing then you probably heard about CDP (Customer Data Platform). Let’s learn…
What is Customer Segmentation Strategy
You probably heard the term Customer Segmentation. But what is a customer segmentation strategy? Well, Iron Funnel is here to help you! It is is a strategy to divide customers…